Stops & Shops
Partners
Welcome to the Turquoise Trail
The perfect day trip linking Santa Fe and Albuquerque!
Venture off the freeway and onto the Turquoise Trail National Scenic Byway, and you'll see what we mean. The Scenic and Historic Area encompasses 15,000 square miles in the heart of central New Mexico, linking Albuquerque and Santa Fe. The drive is approximately 50 miles along Highway 14. Enjoy a breathtaking view from atop Sandia Crest, then drive back into history through the mining towns of Golden, Madrid, and Cerrillos, now coming alive with art, crafts, theater, music, museums and restaurants.
Featured Stops & Shops
Mostly Madrid
The jewelry and art of the Pueblos, local artists, collectables and other fabulous finds.
Sandia Peak Ski Area
In winter enjoy Snowboarding and downhill skiing. Six lifts. Certified snow-sports school and rentals available. Open Mid-December thru Mid-March.
Talking Talons Thrift Store
Community goods are recycled, and sales support climate education, conservation, and leadership programs. Open Wednesday – Sunday.
Shugarman’s Little Chocolate Shop
Organic ingredients and exotic flavors leave you begging for more at this hidden chocolate oasis. Open Wednesday to Sunday 11 am - 5 pm.
Sandia Peak Tramway
Ride the Tramway - 2.7 miles rising to 10,378 feet with an 11,000 square mile panoramic view.
Cowgirl Red
In the middle of Madrid, New Mexico. Vintage Western - Cowboy Boots - Fine Art - Native American Jewelry.
Construction Alert
Details about roadway construction on NM 14Upcoming Event
Madrid Christmas Parade and Christmas Open House
Every full weekend December 5 through December 19, 2026The Madrid Christmas Parade along Hwy 14 is Saturday, Dec. 5 at 4PM. Madrid Christmas Open House highlights include activities and refreshments in many shops each weekend through Christmas.
Event details » View all events »